AdSweet or anagency?What suits your business.
An advertising agency sets up your campaigns and follows them up for you. AdSweet does a large part of that work with an app, for a fixed amount per month, and you approve every step. Here you can read what the difference is, and when an agency suits you better.
Start for free, no card needed.What an agency does for you.
- 01Your strategyAn agency looks at your business, chooses your audience and sets up your campaigns.
- 02Your adsMany agencies also make your images, videos and texts.
- 03Follow-upSomeone regularly looks at your numbers and adjusts.
- 04A point of contactYou have a fixed person you can call.
Side by side.
| Topic | An agency | AdSweet |
|---|---|---|
| What you pay | Usually a fixed amount per month, sometimes with a percentage of your ad budget on top. Ask for a quote. | A fixed amount: Starter €97, Pro €197, Agency from €397 per month, excl. VAT. No percentage of your budget. |
| How long you are tied in | Differs per agency. Ask about the notice period. | You cancel whenever you want, in the app. Per quarter or per year you pay less. |
| Who sets up your campaign | A specialist at the agency. | AdSweet, with the approach of our experts. In Pro, an expert helps set up your strategy. |
| How often it is checked | As often as agreed. | Every night, from Starter. |
| Who decides | Usually the agency, within your agreements. | You. AdSweet suggests, you click. AdSweet never switches anything off by itself. |
| Images and videos | Often included, or as an extra. | Your own images, AI images (10 per month in Starter, 50 in Pro), or videos made by our team as an extra. |
| Explanation | In a report or a conversation. | Every morning in plain language, and Dot answers your questions with your own numbers. |
| Your ad account | Ask whether it is in your name. | Stays yours. AdSweet works on top of it. |
When an agency suits you better
- You don’t want to deal with it at all, not even one click a day.
- You need new images and videos every month and don’t want to make them yourself.
- You advertise on many channels at once, also outside Facebook and Instagram.
- You are looking for someone to help develop your brand and your message.
When AdSweet suits you better
- You want to know every day what your ads earn, in plain language.
- You want to decide yourself, without having to email or call every time.
- You want a fixed price, with no percentage of your ad budget.
- You also want to learn to understand it yourself.
Prefer both?
AdSweet is made by people who run a marketing agency themselves. If you want an expert to look along, that is possible: in Pro an expert helps set up your strategy, and every quarter you look at your ads together. If you want more help, an AdSweet expert works with you.
Together with an expertQuestions about AdSweet and an agency.
That depends on your agency and on what it does for you. AdSweet costs a fixed amount per month, €97 for Starter and €197 for Pro, excluding VAT, and takes no percentage of your ad budget. Always ask an agency what is included in the price.
Yes. You connect your ad account at Meta to AdSweet. If that account is with your agency, first ask them to give you full access. Campaigns that were already running stay visible in AdSweet.
Yes. With the Agency plan you manage the ads of several clients in one overview, with reports in your own branding. Agency costs from €397 per month, excluding VAT, with 5 ad accounts.
Then there is the partner programme: you get 30% of what your client pays, for 12 months.